TrainBefore
You Pitch.

A direct but fair manager running a performance review with honest feedback.

A skeptical retailer considering switching distributors but open if the value is there.

An aggressive prospect who wants everything and gives nothing — tests resilience.

A curious departing employee asking honest questions about why people are leaving.

Beer buyer for Granite Basket Markets, a 30-store regional grocery chain. Controls shelf space, promo slots and private label.

Manages beer for Granite Gas & Go, a 40-location regional convenience chain. Four cooler doors and no patience for slow movers.

Owns Hilltop Beer & Wine, an independent bottle shop. In NH, spirits are sold only at state-run stores, so beer and wine are the whole business. Deep craft knowledge.

Owns or manages a bar, brewpub, or casual dining restaurant in NH — from a downtown tavern to a neighborhood sports bar.

Beer program director at a NH upscale dining restaurant, hotel or brewpub, managing curated tap lists with high margins.

District manager at Merrimack Valley Distributors, a NH beer wholesaler, pushing volume, managing costs and tracking Nielsen numbers.

Fellow route rep at the distributor — pitching new brands, managing shelf space, handling inventory and returns on an existing book of business.

Account that dropped your brand — your job is to win them back. They're skeptical, have a competing offer, and you need to earn the conversation.

Owns a NH craft brewery or self-distributes — very savvy, cares about local loyalty, freshness dates, and distro terms.